Meta data is the information that helps a search engine categorize and sort a website. This data is hidden in the website for the specific use of the search engine. Although it has no direct bearing on the ranking of your page, meta data creates a miniature summary of your website that is displayed on the search results page, and this is what will entice a user to click on the link to it.
There are three main components to meta data:
Meta data is the first taste a potential visitor has of your website and it is therefore important that it be exciting, enticing and ranked highly on search engines.
Keyword Assessment | Meta Data | Webmaster Tools | Google Analytics | Monthly Reporting | Robots.txt | .htaccess | Favicon | Site Map | Search Engines | Google Maps | Forms and E-mails | Footer Link | Google Search Engine | Picture Tagging | Directory Page | Social Media | Heading Tags | Indexed Pages | Robots | Sitemap | HTML Errors | Search Engine Errors | Broken Links | Pages and Content | Search Engines | Picture Tagging | Flash and iFrames | Hierarchy | Forms and Emails | Add Media | Static URLs | Descriptive URLs | Duplicate Content | Plagiarism Check | Positive Content | Negative Content | Character Coding | Downloadable Files | Optimize Graphics | Optimize Navigation | Incoming Links | Outgoing Links | Page Content | Meta Data | Rich Content | Reduce Bounce Rate | Social Media | Analyze Competitors | Website Security | 3rd Party Tracking
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