Google Maps is one of the most popular online mapping services in the world – thanks to its innovative and creative features such Google Streetview. One of the stand-out features of Google Maps is the fact that it provides aerial and satellite imagery of urban areas. Therefore locations can be viewed on the internet before users head there.
Google Maps’ popularity stems from the fact that it provides more than just map application, features include:
When it comes to SEO however, Google Maps can also be used to make a difference. Google Maps allow for the listing of businesses on their website, and therefore when engaging in SEO activities it is important to list the business on Google Maps. This will provide extra links for crawlers to identify, while at the same time helping the website increase its page rank.
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